Cold emailing can be a powerful tool for businesses looking to reach new customers and expand their customer base. However, manually crafting and sending emails can be time-consuming and ineffective. Fortunately, there are a variety of cold email automation tools available that can help streamline the process and improve your chances of success.
In this blog post, we’ll take a look at 10 of the best cold email automation tools on the market. We’ll highlighting their pros, cons, and pricing so that you can make an informed decision about which one is right for your business.
Whether you’re a small startup or a large enterprise, there is a cold email automation tool out there that can help you achieve your goals. So, let’s dive in and explore the top 10 cold email automation tools available in the market.
Table of content1. Features to look for before buying cold email automation tools2. List of top 10 cold email automation tools2.1 SafeMailer2.2 Woodpecker2.3 Yesware2.4 Lemlist2.5 SalesHandy2.6 GMass2.7 MailRush2.8 Mailshake2.9 Overloop2.10 Snov.io3. Conclusion
Email tracking: The ability to track email opens and clicks, as well as view recipient engagement data, is crucial for understanding the effectiveness of your cold email campaigns.
Personalization: Look for a tool that allows you to easily personalize your emails with recipient data and dynamic content, such as their name or company.
Automation: Automation is one of the key advantage of using a cold email tool. So make sure the tool has the ability to automate the entire emailing process, from lead generation to follow-up.
Reporting and Analytics: The tool should provide detailed reporting and analytics on your email campaigns. Using this you can track their performance and make data-driven decisions.
Email deliverability: The tool should have a good reputation for email deliverability. It should be able to handle large volumes of emails without any difficulty.
Email Templates: Pre-built email templates and an easy-to-use editor that allows you to create and customize your own templates will save you a lot of time and effort.
Support: Look for a tool that offers good customer support in case you have any questions or issues.
SafeMailer is a free cold email automation software that is designed to help businesses reach new customers and expand their customer base. The app offers a wide range of features that make it one of the best options on the market for cold emailing.
Robust email tracking capabilities: The app allows you to track email opens and clicks, as well as view recipient engagement data, which is crucial for understanding the effectiveness of your cold email campaigns.
Powerful personalization: The app allows you to easily personalize your emails with recipient data and dynamic content, such as their name or company.
A/B Testing: SafeMailer helps you to A/B test your subject lines and email content to get optimal performance from your email campaigns.
Scheduled Email Campaigns: You can easily schedule in advance and run your cold email campaign in different timezone.
Get Past The SPAM Filters: The app avoids bulk email sending and humanize your emails to avoid spam filters and maximize email deliverability.
Detailed Analytics: SafeMialer helps you learn from your email campaigns performance. You can monitor what is working and what is not, to continuously improve your email campaigns.
Pre-build Email Template: SafeMialer has a pre-build email template library which includes 100’s of different emails for different topics. You can use the same template or edit it as per your requirement using simple html editor.
If you are still not sure if SafeMailer is a right choice, you can sign up for a forever free account or schedule for a live demo.
Rating: 4.8/5 as per customer surveyPricing: Forever free plan or Paid plan starting from as low as $15Website: https://safemailer.app/
Woodpecker.co is an email outreach software that helps businesses automate their email communication and follow-up processes. It features personalized email templates, automatic follow-up reminders, and real-time analytics to track the success of your campaigns.
Rating: 4.4/5 as per G2Pricing: Paid plan starting from $49Website: https://woodpecker.co/
Yesware is a sales productivity tool that helps sales teams track email opens and clicks, schedule meetings, and access real-time analytics to improve their sales process. It integrates with popular email platforms such as Outlook and Gmail, and can be used on both desktop and mobile devices.
It helps sales reps to keep track of their communication with leads and customer and also helps to increase their productivity.
Rating: 4.3/5 as per CapterraPricing: Premium plan starting from $35 seat/monthWebsite: https://www.yesware.com/
Lemlist is an email automation tool that helps sales teams and marketers personalize and automate their email campaigns. It allows users to create personalized images and videos in their emails, track email opens and clicks, and set up automated follow-up sequences.
Lemlist also provides analytics and reporting to help users optimize their email campaigns. This tool is especially useful for salespeople and marketers who want to increase their email open rates and make their emails more engaging.
Rating: 4.4/5 as per G2Pricing: Basic plan starting from $59 user/monthWebsite: https://www.lemlist.com/
SalesHandy is a sales engagement platform that helps businesses increase productivity and efficiency in their sales process. It offers features such as email tracking, email scheduling, email templates, and team collaboration to help sales teams communicate more effectively with prospects and customers.
SalesHandy also provides analytics and reporting tools to help teams track their progress and improve their performance over time.
Rating: 4.4/5 as per G2Pricing: Basic outreach plan starting from $27/monthWebsite: https://www.saleshandy.com/
GMass is an email marketing and automation tool that allows users to send mass emails, personalize them and schedule them directly from their Gmail account. It also provides features such as email tracking, campaign analysis, and list management.
GMass is best suited for small and medium-sized businesses, marketers and salespeople who want to send large amounts of personalized emails and track their performance. GMass is a cost-effective tool that is designed to work seamlessly with Gmail, making it easy to use and manage.
Rating: 4.7/5 as per G2Pricing: Basic plan starting from $20/monthWebsite: https://www.gmass.co/
MailRush.io is an email marketing automation tool that allows users to send mass emails, personalize them, and track their performance. It provides features such as list management, email templates, and analytics.
MailRush.io offers a simple and user-friendly interface that makes it easy to use and manage, even for those with limited technical skills. It’s a cloud-based service that can be accessed from anywhere and it integrates with popular CRM, e-commerce and other platforms.
Rating: 4.2/5 as per G2Pricing: Basic plan starting from $19/monthWebsite: https://mailrush.io/
Mailshake is an email automation and outreach platform that helps businesses and individuals to streamline their sales and marketing efforts. It allows users to send mass emails, personalize them, and schedule them, as well as track performance and engagement. It also provides features such as list management, email templates, and analytics.
Rating: 4.7/5 as per G2Pricing: Basic plan starting from $58 user/monthWebsite: https://mailshake.com/
Overloop is a sales automation and email tracking tool for sales and business development professionals. It allows users to send mass emails, personalize them, and schedule them, as well as track performance and engagement. It also provides features such as list management, email templates, and analytics.
Overloop is designed to help salespeople and business development professionals to streamline their sales process, increase productivity and efficiency, and improve their bottom line.
Rating: 4.3/5 as per G2Pricing: Single plan that costs $99 user/monthWebsite: https://overloop.com/
Snov.io is a lead generation and email outreach software that helps businesses find and verify email addresses, as well as automate their email campaigns. It features a Chrome extension that allows you to find email addresses on various websites, a built-in email verifier, and the ability to create and send personalized email campaigns.
The software also includes analytics and tracking capabilities, so you can see the performance of your campaigns and make adjustments as needed.
Rating: 4.3/5 as per G2Pricing: Starter plan that costs $30 user/monthWebsite: https://snov.io/
All these cold email marketing tools listed above are the softwares available online. But all of them might not be suitable for running your cold email campaign. Some have a complex UI while some others are expensive for your small/medium size business.
SafeMailer might be the best software for your cold email automation needs. It is easy to use, thanks to its user-friendly UI. All the data is stored in your google drive. Unlike other expensive software, SafeMailer App comes with a forever free plan and paid plans starts as low as $15 per month.
Explore more about SafeMailer app with a 7 day free trial or schedule a live demo.
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