Fuzen sets up your cold email campaign in a Google spreadsheet. When you open the sheet, you will see all the contacts from your selected mailing list and a toolbar at the top.
You will also notice that by default the cold email workflows are ‘inactive’. You will need to activate these workflows by clicking the ‘Activate Campaign’ button. But before you activate it, you can send a test email to check how it’s finally going to look. Click on the ‘Send Test Email’ button.
Before the test email can be sent, Google will ask you to authorize the automation workflows that are configured within this sheet to manage email sending on your behalf.
Click on ‘Continue’ button. Then, you will be asked to select your Google account and authorize the Fuzen workflows to work within your Google Drive.
Please provide the authorization required to configure and send cold emails from your account.
When the authorization is provided, Fuzen will send a test email to your own email address (used for setting up the campaign). The email content will be personalized using the details of the first recipient in your mailing list.
You can verify the contents of the test email and then go back to the email campaign spreadsheet to activate it.
When you campaign is activated Fuzen will set up a daily schedule in your email campaign spreadsheet to send and track your cold emails.
Subsequently, your cold emails will be sent as per the schedule that you had specified earlier when setting up the campaign.